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Markup calculator

Calculate the markup (the percentage added on top of cost to set the sale price) from a product's cost and sale price.

Processed on your device. Nothing is sent to any server.

Markup

25%

This calculator is for informational purposes only and does not constitute financial advice.

Calculates markup as (price - cost) / cost x 100, i.e. what percentage was added on top of the cost.

Use cases

  • Setting a sale price from a target markup.
  • Comparing pricing policies across suppliers.
  • Understanding the difference between markup and margin.

How it works

  1. 1

    Enter the cost

    Type the production or acquisition cost.

  2. 2

    Enter the sale price

    Type the price it's sold for.

Technical details

  • Example: if you buy at $60 and sell at $90, markup is (90 − 60) / 60 = 50%; the margin on that sale price is 33.33%.
  • Markup can exceed 100%: selling for $150 something that cost $50 is a 200% markup.
  • If cost is 0, markup is undefined and the calculator shows "-". Result rounded to 2 decimal places. You can type decimals with a comma or a dot (12.5 or 12,5).

Frequently asked questions

How is it different from margin?

Markup is calculated on the cost; margin is calculated on the sale price. For the same product, markup is always higher than margin.

How do I turn a markup into a sale price?

Multiply cost by (1 + markup / 100). With a $40 cost and a 25% markup, the price is 40 × 1.25 = $50.

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